The adventure of the Beaulieu Vineyard winery begins in 1900 when Georges de Latour and his wife bought 1.6 hectares of land in Rutherford. In 1940 they could expect the first vintage. It has since become one of the most historic wineries with Grand Cru status in Napa Valley. The quality is high and there is also a lot of innovation within the winery.
Legend has it that Fernande pronounced 'Quel beau lieu' when she first saw the country. Literally translated, this means 'what a beautiful place' and Beaulieu Vineyard derives its name from this. De Latour became known for importing Phylloxera-resistant vine rootstocks from Europe to rebuild California's recently devastated fledgling wine industry. After Prohibition, when most wineries were forced to close, Beaulieu Vineyard increased its business by selling sacramental wine to the Catholic Church. church. After the repeal of Prohibition in 1933, De Latour devoted himself entirely to research and innovation to bring out the best expression of Rutherford Estate in the form of wine and he named it the Private Reserve which at the time was the private wine of the Latour family used to be.
In 1940, Beaulieu Vineyard released Private Reserve's first vintage and named it "Georges de Latour Private Reserve Cabernet Sauvignon," a wine destined to become Napa Valley's first "cult wine." Today, Beaulieu Vineyard is known as one of the most historic wineries with Grand Cru status in Napa Valley and sets the standard for quality and innovation in Napa Valley wine production. It holds a unique place in California winery history and holds one of the most collected American Cabernet Sauvignons in the world.